Amit Gupta - CEO team member avatar photo

Amit Gupta

Founder & CEO at Opensense

Amit Gupta is the Founder and CEO of Opensense, where he leads the mission to transform every business email into a powerful marketing and compliance tool. With a deep background in technical innovation and entrepreneurship, Amit focuses on helping global enterprises maintain brand standards and unlock hidden ROI within their daily communications. Under his leadership, Opensense has become a gold standard for email signature management and MarTech integration.

Recent Articles by
Amit Gupta

Blog thumbnail: Brand Consistency is Vital to Your Success - Here's Why
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Brand Consistency is Vital to Your Success - Here's Why

As marketers, we hold responsibility for ensuring our communications and marketing campaigns uphold the company brand. Email signature marketing is a great example of where brand consistency is critical to driving new sales.
June 7, 2018
 by 
Amit Gupta
Max 
 min read
Branding
Blog thumbnail: 6 Ways Your Email Signature Can Butcher Your Brand
Email Signature

6 Ways Your Email Signature Can Butcher Your Brand

With the right call-to-action, every outbound email is an opportunity to turn email recipients into brand advocates, website visitors, social media followers, or customers. Your email signature is valuable real estate for brand protection, brand promotion, driving sales, GDPR compliance, and more.
May 29, 2018
 by 
Amit Gupta
Max 
 min read
Branding
Blog thumbnail: GDPR is Here - Is Your Email Signature Ready?
GDPR
Email Compliance

GDPR is Here - Is Your Email Signature Ready?

GDPR creates concern around collection of personal data, obtaining consent, and telling people how it is being used. Email signatures present many challenges around GDPR (and opportunities). Being careless with your email signature, though, could lead to liability under the GDPR.
May 21, 2018
 by 
Amit Gupta
Max 
 min read
Email Compliance

Recent Podcasts Hosted by
Amit Gupta

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