In A Pickle? Prioritize Consistency Across Email Signatures
Get more out of your email signatures with consistent, engaging brand elements. See results like Design Pickle, who achieved 17 conversions shortly after deployment.
A Letter to CMOs: Are Employees Ruining Your Brand?
Email signatures are important enough to be distributed in some manner to every employee within your company but where we see the biggest issue is in maintenance and management. Brands often go through rebrands yet many employees continue to sport the old logo.
Building a Memorable B2B Brand - Playing the Long Game
When it comes to testing marketing and brand building strategies, agencies and organizations are quick to abandon initiatives too quickly. But in 2022 and beyond, it’s crucial to focus on playing the long game if you’re hoping to build a memorable B2B brand.
How Can A Brand Stand the Test of Time? 15 [Badass] Brand Builders Chime In
How can a brand stand the test of time? We had the honor of connecting with more than a dozen Brand Builders at HubSpot’s Inbound22 Conference this year and asked each of them this very question. Here's what they had to say.