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Featured Post

How Employee Relationships Help Brands Win Big - 8 Marketing Leaders Weigh In

Discover how employee relationships can help build big brands in the B2B world. Learn from 8 marketing leaders at the B2BMX event who share insights on prioritizing employees as a powerful component of brand strategy. Get expert advice on leveraging employee relationships to amplify your brand and make every employee a brand builder. Don't miss out on this valuable information for building better brands.

Max 
 min read
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Email Ad Campaigns
Branding

In A Pickle? Prioritize Consistency Across Email Signatures

Get more out of your email signatures with consistent, engaging brand elements. See results like Design Pickle, who achieved 17 conversions shortly after deployment.
January 17, 2023
 by 
Opensense
Max 
 min read
Employee Email
Branding
Email Signature Management

A Letter to CMOs: Are Employees Ruining Your Brand?

Email signatures are important enough to be distributed in some manner to every employee within your company but where we see the biggest issue is in maintenance and management. Brands often go through rebrands yet many employees continue to sport the old logo.
November 28, 2022
 by 
Opensense
Max 
 min read
Branding
Branding

Building a Memorable B2B Brand - Playing the Long Game

When it comes to testing marketing and brand building strategies, agencies and organizations are quick to abandon initiatives too quickly. But in 2022 and beyond, it’s crucial to focus on playing the long game if you’re hoping to build a memorable B2B brand.
October 12, 2022
 by 
Opensense
Max 
 min read
Branding
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