PandaDoc’s Secret Mission to Empower SMB Davids to Take on the Goliaths
If someone knows digital documents, it’s PandaDoc. Their jam is all about helping teams quickly create, manage, and sign digital documents. And they’ve been on a mission to empower SMB companies that are like the Davids to take on the Goliaths.
In this episode, we are joined by Shawn Herring, VP Marketing at PandaDoc, a 20+ year veteran of marketing technology that puts his science learnings to use in his everyday business. He shares the story behind the power of forcing function on a company level, a brand new way of looking at new channels, and how his time at PandaDoc has changed his portfolio approach to marketing. Tune in and enjoy!
Never want to miss an episode? Check out this podcast and subscribe and review on Apple Podcasts, Buzzsprout, Google Podcasts, Stitcher, Spotify, TuneIn Radio, or YouTube.
Ready to show your support? 😉
If you’ve listened to the show and learned a thing or two, we’d appreciate it if you shared the love. Here are some ways you can help us to get this podcast out there.
- Suggest a guest by tagging them in the comments
- Like, comment, or share your favorite episodes
- Subscribe or follow the show on your platform of choice
- Give us a rating and comment if you like the episode