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Account-Based Marketing

For Marketing and DemandGen Teams

A key touch point for ABM is 1:1 email. Opensense lets you segment and target ABM campaigns based on the recipient of an email.

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Signatures That Rock ABM

ABM is all about surrounding your account with relevant information and knowledge. According to McKinsey, the average worker spends 28% of their day in email. So your ABM has to be there, too. 

  • Segment campaigns by role, by geography, or by history and click-stream.
  • Seamless integration with HubSpot, Marketo, Pardot, Eloqua Salesforce, Dynamics and more.
  • Deliver your ABM campaigns with a rich, full-featured HTML banners.
  • Generate beautiful creative with our WYSIWYG banner editor.
  • Capture emails and signups right in your email banners.
  • Creates in-line images that prevent banner stripping in Outlook.
  • Track account interactions with your content with Opensense Sales Insights.
Signatures That Rock ABM

ABM On Any Device

Many ABM email signature tools don't work on mobile because they are plug-in based. Opensense simply works on any platform. Your team doesn't need to think about whether they are sending from mobile or desktop, from G-Suite, Office 365, Salesforce and more.

  • Works at the server level. No plugins required.
  • One system for mobile and desktop and one management dashboard for all ABM marketing campaigns.
  • Deliver signature banners to iOS and Android clients - neither of which accept email plugins. 
  • Just works on major email platforms - Outlook, G-Suite, Salesforce, Dynamics.
  • No sender actions required. Banners are automatically and transparently added to outbound emails. 
ABM On Any Device-1

Multi-Recipient, Multi-Campaign, Multi-Lingual

Opensense is the only email signature marketing solution that supports multi-recipient banner campaigns, delivering the right content to the right target.

  • Recipients on the same email receive content offers matching their interests for powerful Account-Based Marketing.
  • Content can also be targeted by geography, for multi-lingual campaigns.
  • Seamless integration with segmentation tools like HubSpot, Marketo, Pardot, Eloqua, Salesforce and more.
  • Intuitive dashboard allows you to group campaigns in folders and manage hundreds of campaigns.
  • Replace banners in minutes to keep your content fresh.
Multi-Recipient, Multi-Campaign, Multi-Lingual

Enterprise-Ready, Reliable, Secure - Yet Simple

Opensense delivers all of the above functionality for content marketing without requiring any help from the IT team. Configure it once and you are set.

  • Simple to set up and operate. Up and running in minutes.
  • Hands-on, personalized training is a standard part of on-boarding.
  • Integrates with major marketing automation platforms - HubSpot, Marketo, Pardot, Eloqua, Salesforce, Dynamics and Outreach.
  • Includes a stand-alone ABM module within Opensense.
  • Upgrades to detailed sales insights and analytics through no-click, zero friction attachment tracking with video reply of recipient actions.
Enterprise Ready, Secure
“We found the email banners were incredibly effective promotional vehicles. It’s a direct hit every time you are emailing someone you are doing business with.”
christinek

Christine Karlovic
Director of Marketing / Communications 
EDF Renewables North America

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