Jass Binning author

Jass Binning

Director of Marketing at Opensense

Jass Binning serves as the Director of Marketing at Opensense, where she oversees the strategic growth and brand positioning of the platform. Jass specializes in high-growth SaaS marketing, focusing on demand generation and brand consistency across complex digital landscapes. Her insights help marketers turn routine business processes into scalable revenue-generating opportunities.

Recent Articles by
Jass Binning

Blog post thumbnail: CMOs, It's Time to Include Employees in your Brand Strategy
Branding
Email Ad Campaigns

CMOs, It's Time to Include Employees in your Brand Strategy

Most businesses tend to overlook the role that their employees play in developing a brand strategy. Here’s why you need to consider your employees and their emails as a key component of your company’s brand strategy.
May 13, 2022
 by 
Jass Binning
Max 
 min read
Branding
Blog post thumbnail: 8 Women Leaders in B2B - Overcoming self-doubt and imposter syndrome in business
Growth Marketing Camp

8 Women Leaders in B2B Share How They Overcome Self Doubt

Learn how leading women in marketing are dealing with and overcoming, their moments of struggle and self-doubt.
March 31, 2022
 by 
Jass Binning
Max 
 min read
Growth Marketing
Blog post thumbnail for 5 Creative Ways to Use Everyday Email to Generate Pre-Event Hype
Event Marketing

5 Creative Ways to Use Everyday Email to Generate Pre-Event Hype

Wondering how some of the top brands in the world generate buzz for their events? Check out these 5 ways leading brands use employee email to generate pre-event hype
March 28, 2022
 by 
Jass Binning
Max 
 min read
Growth Marketing

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