Jass Binning author

Jass Binning

Director of Marketing at Opensense

Jass Binning serves as the Director of Marketing at Opensense, where she oversees the strategic growth and brand positioning of the platform. Jass specializes in high-growth SaaS marketing, focusing on demand generation and brand consistency across complex digital landscapes. Her insights help marketers turn routine business processes into scalable revenue-generating opportunities.

Recent Articles by
Jass Binning

Blog post thumbnail: Email Ad Banners Buyer Journey Playbook - Customer journey mapping and email marketing
Playbooks

Launch Email Ad Banners At Every Stage Of The Buyer Journey [Playbook]

Check out this actionable playbook where you'll learn how to align everyday email with the 5 stages of the buyer's journey using content you already have.
August 16, 2021
 by 
Jass Binning
Max 
 min read
Growth Marketing
Email Tips

The 3 Most Used Email Greetings that Need to Go (& What to Say Instead)

Overused email greetings can make or break your email, and if you are trying to get your customer’s attention, your email etiquette matters. Here are 3 commonly used...
August 4, 2021
 by 
Jass Binning
Max 
 min read
Everyday Email
Blog post thumbnail: Email Reputation Issues - Email deliverability and sender reputation management
Email Tips
SPF Flattening

It's Not You, it's Your Email Reputation

The success of your email marketing efforts depends on multiple factors that need to be considered and managed over time to get the best result...
August 4, 2021
 by 
Jass Binning
Max 
 min read
Employee Email

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