Jass Binning

C3 Metrics used Opensense email signature management and sales insights technology to track precisely who was opening and reading attachments and viewing videos, accelerating close rates by 28%. C3 ensured that all employees were sending out emails with correct branding, look and feel. Opensense also allowed C3 to send out targeted marketing banners in every email, growing recipient engagement by 31%.

Learn how to use email signatures as an effective marketing tool with these eight ways that you may have not considered before.

Email signatures are a powerful and often underutilized marketing tool. Aside from sending people to your website, email signature marketing offers several creative ways to promote campaigns and grow your business. Read on to learn how you can effectively manage email signatures companywide.