Jass Binning author

Jass Binning

Director of Marketing at Opensense

Jass Binning serves as the Director of Marketing at Opensense, where she oversees the strategic growth and brand positioning of the platform. Jass specializes in high-growth SaaS marketing, focusing on demand generation and brand consistency across complex digital landscapes. Her insights help marketers turn routine business processes into scalable revenue-generating opportunities.

Recent Articles by
Jass Binning

Blog post thumbnail: How Your Favorite Spooky Season Icons Leverage Email Signatures
Holiday

How Your Favorite Spooky Season Icons Leverage Email Signatures

One of the best ways our team knows how to make the most of any season is through employee email signatures. This subtle-yet-effective marketing channel is one of the easiest ways you can engage with your audience and network without having to terrorize their inbox. Need some halloween inspo? We got you. Check it out.
October 24, 2022
 by 
Jass Binning
Max 
 min read
Employee Email
Blog post thumbnail: How Can A Brand Stand the Test of Time? 15 [Badass] Brand Builders Chime In
Branding
Marketing Strategy

How Can A Brand Stand the Test of Time? 15 [Badass] Brand Builders Chime In

How can a brand stand the test of time? We had the honor of connecting with more than a dozen Brand Builders at HubSpot’s Inbound22 Conference this year and asked each of them this very question. Here's what they had to say.
September 20, 2022
 by 
Jass Binning
Max 
 min read
Branding
Blog post thumbnail: Leveraging the Frequency Illusion in your Brand Strategy
Branding

Leveraging the Frequency Illusion in your Brand Strategy

What's the frequency illusion and how can you leverage it to create sustainable, profitable communities full of eager buyers and brand loyalists?
August 31, 2022
 by 
Jass Binning
Max 
 min read
Branding

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