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Featured Post

How Can A Brand Stand the Test of Time? 15 [Badass] Brand Builders Chime In

How can a brand stand the test of time? We had the honor of connecting with more than a dozen Brand Builders at HubSpot’s Inbound22 Conference this year and asked each of them this very question. Here's what they had to say.

Max 
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Branding
Marketing Strategy

The Complete Guide to Rebranding

Are you thinking of rebranding? Deciding between a few minor adjustments to branding elements and a total rebrand is no small task. Keep reading to learn from brands who've successfully (and not so successfully) rebranded.
January 11, 2022
 by 
Jass Binning
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 min read
Branding
Branding
Marketing Strategy

How to Get Brand Builders the Respect (and Budget) They Deserve

Branding ROI can be hard to quantify especially early on. That's why it's hard for brand marketers to get the budget they need. Follow these steps to prove...
May 27, 2021
 by 
Rex Biberston
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Branding
Marketing Strategy
Email Ad Banner

Paid Media vs. Earned Media vs. Owned Media

When it comes to optimizing your digital marketing strategy, one of your most important Owned Media channels already exists right under your nose - your email signatures. Find out how you can optimize your email signature and improve the success of your digital marketing.
July 17, 2017
 by 
Amit Gupta
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2
 min read
Growth Marketing

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Get the latest on everything brand, email compliance, and growth marketing, plus explore new ways to elevate employee email.
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