Jass Binning author

Jass Binning

Director of Marketing at Opensense

Jass Binning serves as the Director of Marketing at Opensense, where she oversees the strategic growth and brand positioning of the platform. Jass specializes in high-growth SaaS marketing, focusing on demand generation and brand consistency across complex digital landscapes. Her insights help marketers turn routine business processes into scalable revenue-generating opportunities.

Recent Articles by
Jass Binning

Blog post thumbnail: Growth Marketing Myths - Common misconceptions about growth marketing strategies
Growth Marketing

Three Myths About Growth Marketing I Learned as a Growth Marketer

As a growth marketer, I've come across many misconceptions about what growth marketing is and how it works. In this article, I'll dispel three of the most common myths.
February 9, 2022
 by 
Jass Binning
Max 
 min read
Growth Marketing
Blog post thumbnail: Email Marketing Beyond Traditional - Creative email marketing strategies and channels
Email Ad Campaigns
Advertising

There's More to Email Marketing Than Email Marketing

Email marketing is a great way to reach your customers, but there are other ways to use email that you may not have considered. Learn about creative email campaigns and how they can help your business.
January 31, 2022
 by 
Jass Binning
Max 
 min read
Everyday Email
Blog post thumbnail: Complete Guide to Rebranding - Brand strategy and visual identity transformation
Branding
Marketing Strategy

The Complete Guide to Rebranding

Are you thinking of rebranding? Deciding between a few minor adjustments to branding elements and a total rebrand is no small task. Keep reading to learn from brands who've successfully (and not so successfully) rebranded.
January 11, 2022
 by 
Jass Binning
Max 
 min read
Branding

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