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Tactics, proof points, and platform intelligence for Marketing and IT teams
running email signature strategy at scale.

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Blog thumbnail: Our New UI Kicks Off A Wave Of Improvements
Our New UI Kicks Off A Wave Of Improvements
Opensense release a brand new User Interface that is far more usable and easier to navigate. This the first of many changes we will be rolling out.
Marketing
Product Update: Improvements to Opensense on Salesforce AppExchange
This post details product improvements in UI/UX and features to Opensense for its Salesforce AppExchange application
Marketing
Blog thumbnail: 4 Reasons Why Email Signature Plugins Fail
4 Reasons Why Email Signature Plugins Fail
Email plugins for email signatures and signature banner marketing tools fail. Plugins crash your email, fail on mobile, and can't track multi-recipient emails
IT
Blog post thumbnail: The Ultimate Guide to Account Based Marketing - Comprehensive ABM strategy and implementation guide
The Ultimate Guide to Account Based Marketing (ABM)
From the history of account based marketing to ABM campaign ideas and best practices, this resource has what you need to get started with ABM.
Marketing
Blog post thumbnail: GDPR Marketing Stack Safety - Data privacy compliance and marketing technology
Is Your Marketing Stack Safe from GDPR Disruptions?
With more GDPR probes into advertising coming, here's what B2B marketers should think about in case GDPR enforcement disrupts their marketing stack.
Compliance
Opensense Closes In On 200,000 Users: What A Journey!
Opensense just crossed the 150,000 customer mark! We're growing quickly and very proud of our product.
Marketing
Blog post thumbnail: Email Signature Banner Visibility Issues - Troubleshooting email signature display problems
Why People Aren't Seeing Your Email Signature Banners - And What You Can Do To Fix This
Why are people not seeing your email signature banner? Email clients for Outlook and Apple Mail don't display images used by plug-in email signature tools
Marketing
Featured image for Turning Mistakes into Success - Business resilience and human-centered customer recovery strategies
How to Turn Big Mistakes Into Awesomeness - Be A Human
A post about how Opensense messed up a customer survey but recovered by showing our humanity and humility.
Marketing
Blog post thumbnail: Standing Out at Dreamforce - Event marketing and brand differentiation strategies
How To Stand Out From a Crowd at Dreamforce
Why email signature banners are the last, best untapped marketing channel - and how to use them to stand out in a crowd (even at Dreamforce).
Marketing
Featured image for Email Signature Management for Office 365 - Microsoft Office 365 email signature solutions
Email Signature Management for Office 365
With such a large number of enterprises flocking to Office 365, it's no surprise that many of these customers are looking for ways to manage their email signatures. Here we discuss three of the top challenges we hear from IT organizations when rolling out email signatures for Office 365.
IT
Featured image for Email Signature Provider Questions - Choosing the right email signature management solution
Top Four Questions to Ask an Email Signature Provider Before You Commit
This blog will share the top 4 questions you should an email signature software or SaaS service provider before you commit.
Marketing
Blog post thumbnail: Email Banner Value Calculation - ROI measurement and impression valuation
Calculating the Value Of Your Email Banner Impressions
If you are looking into email signature marketing as an ABM channel, here is a breakdown of the value and ROI of email signature banner impressions.
Marketing
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