HubSpot

In today's business climate, compliance management is crucial for high-risk industries. The cost of non-compliance can be significant, leading to costly fines, damaged reputations, and legal action.

Navigate the ever-changing regulatory landscape of email compliance. Discover the challenges businesses face, the risks of non-compliance, and email-based solutions for better control.

Marketing teams are often at capacity, but every employee in your organization can be a brand builder. Learn how to leverage employee email communications to reach your ideal audience.

Discover how employee relationships can help build big brands in the B2B world. Learn from 8 marketing leaders at the B2BMX event who share insights on prioritizing employees as a powerful component of brand strategy. Get expert advice on leveraging employee relationships to amplify your brand and make every employee a brand builder. Don't miss out on this valuable information for building better brands.

Discover how B2B businesses humanize their brand and why prioritizing employee relationships is crucial for standing out in a crowded market. Learn effective strategies, including employee advocacy and influencer marketing, to forge stronger connections with your target audience.

There are many features that make an email signature such a powerful branding and marketing space. Most notably, businesses and organizations can now manage all their email signatures in one place. Here are seven of the most important things to consider when choosing an email signature solution vendor to bring your signatures to life.

Discover the benefits of a centralized email signature solution and learn best practices for creating company-wide professional and compliant email signatures for your team. Improve your brand image and save time and resources with our guidance.

This blog post will provide you a no-nonsense guide on evaluating (or re-evaluating) your technology stack, and identifying the best-of-breed SaaS enterprise solutions that will lead your business forward.

Get more out of your email signatures with consistent, engaging brand elements. See results like Design Pickle, who achieved 17 conversions shortly after deployment.

Data privacy and protection have become crucial concerns for organizations and consumers. This guide will explain in detail what GDPR is, what it entails, and how you can engage in cold emailing while staying compliant.

Email signatures are important enough to be distributed in some manner to every employee within your company but where we see the biggest issue is in maintenance and management. Brands often go through rebrands yet many employees continue to sport the old logo.

Marketers are familiar with segmenting their target audience into personas. This ensures that you're creating content that appeals to the interests of each type of customer you're targeting. The challenge with this approach is that it can be difficult to target multiple personas within the same company — until now. With employee email as an ABM channel, teams can break the audience down even further into granular details that tap into when and how people buy.