Marketing

From the history of account based marketing to ABM campaign ideas and best practices, this resource has what you need to get started with ABM.

Opensense just crossed the 150,000 customer mark! We're growing quickly and very proud of our product.

Why are people not seeing your email signature banner? Email clients for Outlook and Apple Mail don't display images used by plug-in email signature tools

This post details product improvements in UI/UX and features to Opensense for its Salesforce AppExchange application

Opensense release a brand new User Interface that is far more usable and easier to navigate. This the first of many changes we will be rolling out.

Making sure the SPF settings are properly configured on your email is a key part of improving email deliverability. This post covers how even non-technical sales and marketing users can do this in Gmail.

Email signature marketing from Opensense turns emails into valuable promotional real estate for account based marketing or dynamic banners. A company with 500 employees could get the equivalent of $100,000 in online advertising with email marketing signatures containing dynamic banners.

Learn how to use email signatures as an effective marketing tool with these eight ways that you may have not considered before.

The most professional and effective email signatures are informative and sleek. A carefully crafted email signature says that you know how to prioritize information. You want to build your email signature like a business card - think: small spaces. Here are 4 ways to right-size your email signature.

A compelling email signature can add tremendous value to your email marketing campaigns. Using the right email signature management software can make the difference in winning a new customer or losing an opportunity. Here are 5 must-have features to consider for effective email marketing.

Combining your email signature and calendar makes sense helps to share regular working hours, alternate forms of contact, and your current availability. Combined with helpful out-of-office messages, this can ensure that no one is left waiting for a response when you're not immediately available.

Content marketing campaigns connect services and products to target audiences, and the more exposure the content gets the better. Email signatures offer a great way to promote and extend content marketing campaigns, reinforce your message, and add value for your reader. Opensense can help!